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Advanced Certificate in Applied Data Science and Analytics (I)

  • Analytics & Tech
  • Innovation & Business Improvement
Next Intake: 20 Jan 2026 (Tue)
  • Basic
  • SkillsFuture
  • Full Certificates

To use your SkillsFuture Credit, please submit your claim through our payment portal. Do not submit the claim manually via the SkillsFuture page. Please refer to our step-by-step guide here.

Next course starts on
20 Jan 2026 (Tue) See Full Schedule
Fee
SGD16,350* (as low as SGD1,905 after maximum funding) Learn More
Duration

15 Days

Level
Basic

Who Should Attend

  • Ideal for non-data analysts in various industries using Excel for data work. Requires basic Tableau/Power BI skills or similar data handling exposure.
  • Enhances digital literacy for competent business or data analyst roles.

PREREQUISITES

This programme is structured to provide a comprehensive learning experience. Participants are required to sign-up for all five (5) modules and complete the modules in the designated sequence to ensure a solid understanding of each topic before moving on to the next.

Overview

The Advanced Certificate in Applied Data Science and Analytics (I) is a practical, five-module programme designed to develop essential data analytics skills for today’s workplace. 

Participants start by building a strong foundation in statistics and data processing with Excel, then advance to creating compelling visualisations using Tableau. The course continues with data transformation and feature engineering techniques for handling both structured and unstructured data. Next, learners dive into core machine learning methods using Python, and conclude with a capstone practicum that integrates Tableau and Python to solve real-world data challenges. 

This programme prepares professionals to confidently analyze data and deliver actionable insights that enhance business decision-making.

Topic/Structure

To achieve the Advanced Certificate in Applied Data Science and Analytics (I), participants will need to complete the following modules offered by SMU Academy:

Module 1: Introduction to Statistics and Data Processing Using Excel
Module 2: Visual Analytics - Data Analysis Using Tableau
Module 3: Data Transformation and Feature Engineering with Structured and Unstructured Data
Module 4: Machine Learning Using Python
Module 5: Practicum using Tableau and Python

Assessment

As part of the requirement for SkillsFuture Singapore, there will be an assessment conducted at the end of every module. The mode of assessment, which is up to the trainer’s discretion, may be an online quiz, a presentation or based on classroom exercises.

Participants are required to attain a minimum of 75% attendance and pass the associated assessment for each of the 5 modules within 3 years in order to be awarded the digital Advanced Certificate in Applied Data Science and Analytics (I) issued by Singapore Management University.

Calculate Programme Fee

Click here for more information about SkillsFuture Credits (Not applicable for Company-sponsored participants)
For PSEA - Available only for Singapore Citizen below 31 (Not applicable for Company-sponsored participants)

Total Program Fee: SGD0.00

Fee Table

EMPLOYER-SPONSORED

PARTICIPANT PROFILE

SELF-SPONSORED

SME

NON-SME

Singapore Citizen < 40 years old

Permanent Resident

LTVP+

$4,905

(After SSG Funding 70%)

$1,905

(After SSG Funding 70%
+ ETSS Funding 20%)

$4,905

(After SSG Funding 70%)

Singapore Citizen ≥ 40 years old

$1,905

(After SSG Funding 70%
+ MCES Funding 20%)

$1,905

(After SSG Funding 70%
+ ETSS Funding 20%)

$1,905

(After SSG Funding 70%
+ MCES Funding 20%)

International Participant

$16,350

(No Funding)

$16,350

(No Funding)

$16,350

(No Funding)

All prices include 9% GST

Please note that the programme fees are subject to change without prior notice.

Post Secondary Education Account (PSEA)
PSEA can be utilised for subsidised programmes eligible for SkillsFuture Credit support. Click here to find out more.

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                                                                                                                                                                                               Module 5 Session Timing: 
                                                                                                                                                                                               Session 1: 18 Apr 2026 (9 am - 11 am)
                                                                                                                                                                                               Session 2: 25 Apr 2026 (9 am - 12 pm)
                                                                                                                                                                                               Session 3: 2 May 2026 (9 am - 12 pm)
                                                                                                                                                                                               Session 4: 9 May 2026 (9 am - 12 pm)
                                                                                                                                                                                               Session 5: 16 May 2026 (9 am - 12 pm)
                                                                                                                                                                                               Session 6: 23 May 2026 (9 am - 1 pm)

 

*Online registration will close 5 calendar days before the course start date

Trainers

Dr. Rita Chakravarti
Chief Analytics Officer
SMART CONSULTING SOLUTIONS PTE LTD
Dr. Rita Chakravarti
Chief Analytics Officer
SMART CONSULTING SOLUTIONS PTE LTD

Dr. Rita is in Data Science industry in more than 35 years and is known for her passion and versatility in applying Data Science in all kinds of business problems in Industrial Research, Insurance, Retail Banking and Telco. From 1999-2016 she has primarily focussed in the area of Banking both from Risk and Marketing perspective and an expert on bureau usage for risk management well conversant with usage of Data Science and DSAI tools in retail banking space. From 2014 onwards, she started taking active interest in academia and from 2016-2023 was heading the MTech Program (EBAC) in NUS-ISS. She was responsible for curriculum development and the growth of the programme. During this period the programme grew significantly and became the most popular discipline.

Dr. Rita has a PhD in Multivariate Analysis from University of Pittsburgh, USA. During the early years of her career, she also taught in University of Pittsburgh, USA, University of Toronto, Canada and Northern Illinois University, USA.

She has extensive experience applying Data Science in banking sector, being the regional head (APAC) for Citibank, FICO and Experian.

Her area of specialisation are Risk/marketing Modelling, Multivariate Segmentation for customer management, Data and Tool Usage in Major Areas of Retail Banking, In-depth strategic understanding of usage of data and DSAI solutions in banking and other domains.

Koo Ping Shung
Co-Founder
Datascience.SG
Koo Ping Shung
Co-Founder
Datascience.SG

Koo Ping Shung is an experienced Data Scientist with an MBA degree and has accumulated more than 10 years of relevant experience in the area of analytics. A seasoned trainer in Data Science, Ping Shung has trained and mentored numerous professionals in analytics. He previously held an adjunct position in SMU School of Information Systems and is currently an Adjunct Senior Faculty at SUSS. His strong passion and interest in analytics can be seen through his substantial involvement in various analytics interest groups. Other than being the co-founder of Datascience.SG, Ping Shung was also the former Chairman of the SAS User Group Singapore Working Committee.

Dr Eric Sandosham
Founder & Partner
Red & White Consulting Partners LLP
Dr Eric Sandosham
Founder & Partner
Red & White Consulting Partners LLP

Dr Eric Sandosham, an Affiliate Faculty at SMU Academy, is a prominent figure in business analytics. He co-founded Red & White Consulting Partners LLP in 2013, a boutique consultancy focused on leveraging data to connect People, Products, and Profit. With 18 years at Citi Asia Pacific, Eric served as Managing Director and Regional Head of Decision Management, overseeing a team of 300 analysts across 14 markets, contributing significantly to the consumer bank's revenues. His expertise as an early pioneer in decision science is widely acknowledged in the region.

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