Throughout the course, teachers will learn about the potential of Generative AI such as ChatGPT, and how it can be used to automate administrative tasks, and personalise learning experiences. Teachers will learn how to apply AI-powered solutions in a range of practical exercises, to explore how they can use this tool in their classroom. The course will also explore the benefits and limitations of ChatGPT, providing guidance on responsible use, and equipping teachers with the tools to navigate ethical dilemmas in the use of AI.

In this course, participants will learn to use generative AI, specifically ChatGPT, as a personal assistant for written communication in the corporate world.

We will learn how to effectively instruct ChatGPT, use it to generate ideas, produce initial drafts, finesse your language, and to enhance the clarity and flow of writing products. We will also try discuss how to perform post-editing on ChatGPT generated writing to add the voice, tone, and touch that aligns with your brand or professional values.

Digital frontrunners have been exploring the concept of setting up businesses in the Metaverse and more players are starting to enter this new virtual realm. In this module, participants will learn about the business opportunities in the Metaverse and the strategies for marketing a business in the Metaverse through analysing a few such case studies.

Just as ChatGPT captured global attention, gaining 1 million users in its first 5 days and drawing comparisons to landmark innovations like the iPhone, businesses across industries are recognising the transformative impact AI-powered chatbots can have on their operations.

In this module, participants will have an in-depth introduction to NFTs, explore the features and benefits of NFTfi and examine how brands are successfully leveraging NFTs to launch new phygital (blending digital experiences with physical ones), build brand loyalty and drive revenue. There will also be discussions on legal considerations for using NFTs, marketing and monetisation strategies, and predictions for the future of NFTs in the brand space. Participants will also get to to create and mint their own NFT and develop business strategies.

Many brands such as McDonald's and Gucci are taking a leap to enter the Metaverse world. But how does one set up a business in the Metaverse? This module aims to provide participants with a deeper understanding of the Metaverse and equip them with the essential knowledge of the benefits, challenges as well as rules and regulations associated with funding and setting up of businesses in the Metaverse.

GameFi is the latest innovation where crypto and gaming congregate to form a whole new genre of play-to-earn games. The Metaverse has allowed the incorporation of blockchain technology into GameFi, disrupting the gaming industry. In this module, participants will learn the concept of setting up a business in the Metaverse and its endless possibilities through an interactive approach.

How has data management progressed from Web 2.0 to Web 3.0? What are some of the security and privacy risks that decentralisation has brought in? What are the regulations and legal protections that have been implemented to curb such security risks? Through this course, participants will be able to identify differences in data management between Web 2.0 and Web 3.0, Web 3.0 risks and the technologies that mitigate these risks.

In this module, participants will learn about the creator’s economy and Web 3.0 media, including concepts like decentralised publishing, blockchain-based copyright management and tokenised incentives for content creators. Through a combination of theoretical concepts and practical examples, participants will gain valuable insights into the evolving media and content landscape and be well-prepared to adapt and thrive in this new era of decentralised content and Web 3.0 technologies.

Digital media has transformed the way we communicate, conduct business, and interact with one another. Say goodbye to boring office memos and hello to emails that pack a punch. Forget lengthy reports and embrace the art of concise PowerPoint slides. Deals are sealed on WhatsApp, and social media is the new marketplace for products and services. Writing effectively for this fast-paced digital landscape is essential to capture attention and convey messages clearly.