Advanced Certificate in Event Management and Entertainment: Events Project Management and Scheduling
- Hospitality & Lifestyle
- Innovation & Business Improvement
This programme is conducted on-campus.
4 days
Weeknights (7pm - 10.30pm)
Saturday (9am - 1.30pm)
Who Should Attend
Executives, Managers and Directors in the following areas:
- Marketing
- Sponsorship
- Business Development
- Event Management/ Sales/ Operations
- Content and Experience Development
- MICE
- Production crew
Overview
Participants will also learn evaluation methodologies, be trained to coordinate and use the right strategies for their events.
Module 4 – 6 must be taken within the same intake and not available on a standalone basis.
Learning Objectives
- Event Curation: Fundamentals of content creations & development
- Project management & scheduling
- Produce documents to communicate with specialist such as designers, exhibit builders, architects etc to translate ideas into specifications
- Develop programmes and activities and identify sponsors/ partners that will strengthen the contextual integrity of the event concept
Topic/Structure
- Discussion on current challenges in the entertainment and event industries
- Develop programmes and activities, and identify sponsors/ partners that strengthen the contextual integrity of the event concept
- Co-ordination and execution of strategies for events management
- Post-event evaluation on methodologies used by commercial event organisations
- Develop skills & knowledge in areas of event management, sales & marketing
- Insights on cognitive biases & assumptions in pre-event planning & potential failure points from case studies
- Industry session with Nipuna Pereira, Branded/ Music Matters
Assessment
- Classroom exercises
- Project presentations
CERTIFICATION
Upon meeting the attendance and assessment criteria, participants will be awarded a digital certificate for participating in each module. Please refer to our course policies to view the attendance and assessment criteria.
Upon completion of all modules required for this programme within a maximum duration of 3 years, participants will be awarded a digital certificate.
Calculate Programme Fee
Fee Table
COMPANY-SPONSORED | |||
PARTICIPANT PROFILE |
SELF-SPONSORED |
SME |
NON-SME |
Singapore Citizen < 40 years old Permanent Resident LTVP+
|
$523.20 (After SSG Funding 70%) |
$203.20 (After SSG Funding 70% |
$523.20 (After SSG Funding 70%) |
Singapore Citizen ≥ 40 years old |
$203.20 (After SSG Funding 70% |
$203.20 (After SSG Funding 70% |
$203.20 (After SSG Funding 70% |
International Participant |
$1,744 (No Funding) |
$1,744 (No Funding) |
$1,744 (No Funding) |
All prices include 9% GST
Please note that the programme fees are subject to change without prior notice.
Post Secondary Education Account (PSEA)
PSEA can be utilised for subsidised programmes eligible for SkillsFuture Credit support. Click here to find out more.
Self Sponsored
SkillsFuture Credit
Singapore Citizens aged 25 and above may use their SkillsFuture Credits to pay for the course fees. The credits may be used on top of existing course fee funding.
This is only applicable to self-sponsored participants. Application to utilise SkillsFuture Credits can be submitted when making payment for the course via the SMU Academy TMS Portal, and can only be made within 60 days of course start date.
Please click here for more information on the SkillsFuture Credit. For help in submitting an SFC claim, you may wish to refer to our step-by-step guide on claiming SkillsFuture Credits (Individual).Workfare Skills Support Scheme
From 1 July 2023, the Workfare Skills Support (WSS) scheme has been enhanced. Please click here for more details.
Company Sponsored
Enhanced Training Support for SMEs (ETSS)
- Organisation must be registered or incorporated in Singapore
- Employment size of not more than 200 or with annual sales turnover of not more than $100 million
- Trainees must be hired in accordance with the Employment Act and fully sponsored by their employers for the course
- Trainees must be Singapore Citizens or Singapore Permanent Residents
- Trainees must not be a full-time national serviceman
- Trainees will be able to enjoy ETSS funding only if the company's SME's status has been approved. To verify your SME's status, please click here.
Please click here for more information on ETSS.
Absentee Payroll
Companies who sponsor their employees for the course may apply for Absentee Payroll here. For more information, please refer to:
AP Guide (Non-SME Companies)
Declaration Guide (SME Companies)
Intake Information
Intake 8: 6 & 8 May 2024 [Registration Closed]
Intake 9: To be advised