Creating Strategic Alliances for Value Maximisation
- Innovation & Business Improvement
- Leadership & Management
This programme is conducted on-campus.
To use your SkillsFuture Credit, please submit your claim through our payment portal. Do not submit the claim manually via the SkillsFuture page. Please refer to our step-by-step guide here.
2 days
Weekdays (9am - 6pm)
Singapore Management University
Who Should Attend
- General Managers & Senior Managers
- Operations, Human Resource (HR) Executives & Managers
- Commercial Managers & Project Managers
- Small and Medium-sized Enterprise (SME) Business Owners
PREREQUISITE
There are no prerequisites for this programme. As this programme is conducted in English, participants should be proficient in reading, writing, and communicating in English.
Overview
This programme builds the capability to design and manage digital-era strategic alliances. Participants learn how to evaluate partners using platform economics and assess alignment with organisational goals. They will also map digital customer journeys across alliance touchpoints and structure governance mechanisms that support collaboration.
The programme introduces data-informed approaches to monitor performance and maximise value across interconnected organisations. Participants will also develop community partnership skills, strengthen consultation capabilities, and apply stakeholder engagement strategies to build long-term trust across digital ecosystems.
This programme is a collaboration between SMU Academy and Universal Stage (UStage), a consultancy-based training company, to equip leaders with the versatile capabilities to lead their people and enterprises in a digitalisation-enabled future.
ABOUT UNIVERSAL STAGE
Universal Stage is a result-oriented consultancy and integrative learning firm founded to provide enterprises and learners with holistic solutions that work. Through business-centric management consulting and consultancy-based training programmes, Universal Stage serves as the stage for transformative growth for progressive enterprises that wish to create business value, and for individual learners who want to realise higher potential in their work and life.
Universal Stage's mission is to work alongside its customers to question existing approaches and deliver transformative solutions that increase business, work and personal value in a sustainable manner. Its core values are built on collaboration, leveraging the collective efforts of every stakeholder it works with. The firm works hand in hand with business owners, management, operations teams, employees and learners to jointly take on complex issues and emerge victorious together, guided by its motto: It's better with US.
What sets Universal Stage apart is its commitment to being hands-on with business owners and their management teams on some of the most challenging consulting projects in the industry. By translating the deep insights gained from executing complex consulting cases into transferable training programmes, Universal Stage has shared its experience with a growing number of learners. Harnessing both its consultancy expertise and training capabilities, the firm infuses the essence of both strengths to deliver a truly comprehensive and integrative solution for its customers.
Learning Objectives
At the end of the 2-day course, participants will be able to:
- Evaluate strategic partners based on digital capability complementarity, platform economics fit, and alignment with organisational transformation goals
- Design alliance governance structures and value-sharing arrangements supported by performance metrics, decision rights, accountability frameworks, and mapped digital customer journey touchpoints across the alliance ecosystem
- Implement community partnership development models to build and sustain collaborative relationships through co-creation and trust
- Apply professional consultation competencies to position the organisation as a credible advisory partner in alliance environments
- Deploy inclusive stakeholder engagement strategies to nurture long-term relational trust across digitally connected networks
- Monitor, evaluate, and optimise alliance performance using data-informed review mechanisms and adaptive renegotiation strategies that sustain value generation over time
Assessment
As part of the requirement for Skills and Workforce Development Agency (SWDA), there will be an assessment conducted at the end of the course. Participants are required to attain a minimum of 75% attendance and pass the associated assessment in order to receive a digital Certificate of Completion.
Calculate Programme Fee
Fee Table
| EMPLOYER-SPONSORED | |||
|
PARTICIPANT PROFILE |
SELF-SPONSORED |
SME |
NON-SME |
|
Singapore Citizen < 40 years old Permanent Resident LTVP+
|
$654 (After SWDA Funding 70%) |
$254 (After SWDA Funding 70% |
$654 (After SWDA Funding 70%) |
|
Singapore Citizen ≥ 40 years old |
$254 (After SWDA Funding 70% |
$254 (After SWDA Funding 70% |
$254 (After SWDA Funding 70% |
|
International Participant |
$2,180 (No Funding) |
$2,180 (No Funding) |
$2,180 (No Funding) |
All prices include 9% GST
Please note that the programme fees are subject to change without prior notice.
SkillsFuture Level-Up Programme for Mid-Career Individuals
A SkillsFuture Credit (Mid-Career) top-up of $4,000 will be provided to Singaporeans aged 40 years and above to further offset out-of-pocket course fees for this programme.
Post Secondary Education Account (PSEA)
PSEA can be utilised for subsidised programmes eligible for SkillsFuture Credit support. Click here to find out more.
Self Sponsored
SkillsFuture Credit
Singapore Citizens aged 25 and above may use their SkillsFuture Credits to pay for the course fees. The credits may be used on top of existing course fee funding.
This is only applicable to self-sponsored participants. Application to utilise SkillsFuture Credits can be submitted when making payment for the course via the SMU Academy TMS Portal, and can only be made within 60 days of course start date.
Please click here for more information on the SkillsFuture Credit. For help in submitting an SFC claim, you may wish to refer to our step-by-step guide on claiming SkillsFuture Credits (Individual).Workfare Skills Support Scheme
From 1 July 2023, the Workfare Skills Support (WSS) scheme has been enhanced. Please click here for more details.
Employer Sponsored
Enhanced Training Support for SMEs (ETSS)
- Organisation must be registered or incorporated in Singapore
- Employment size of not more than 200 or with annual sales turnover of not more than $100 million
- Trainees must be hired in accordance with the Employment Act and fully sponsored by their employers for the course
- Trainees must be Singapore Citizens or Singapore Permanent Residents
- Trainees must not be a full-time national serviceman
- Trainees are eligible for ETSS funding only if their company's SME status is approved prior to the course commencement date. To verify your SME's status, please click here.
Please click here for more information on ETSS.
Absentee Payroll
Employers who sponsor their employees for the course may apply for Absentee Payroll here. For more information, please refer to:
AP Guide (Non-SME Companies)
Declaration Guide (SME Companies)
Intake Information
Next Intake: To be advised
*Registration will close 5 calendar days before the course start date, or once the class is full, whichever comes first.
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