(SCTP) Advanced Certificate in Generative AI for Business Growth and Innovation
- Analytics & Tech
This programme is conducted in person and via Asynchronous and Synchronous E-Learning.
To use your SkillsFuture Credit, please submit your claim through our payment portal. Do not submit the claim manually via the SkillsFuture page. Please refer to our step-by-step guide here.
330 hours over 3 months
Asynchronous E-Learning: 232 hours
Synchronous E-Learning: 36 hours
Classroom Learning: 28 hours
Assessments: 34 hours
Who Should Attend
- Business Professionals: For those looking to improve overall work productivity and integrate AI into their workflows across these three pillars i.e. Think (how you analyse and decide), Process (how you manage and execute workflows), and Communicate (how you write and convey ideas).
- Business Owners & Entrepreneurs: For those seeking to improve operational efficiency, reduce resource waste, and enable their teams to deliver more with the tools already available to them。
- Leaders, Innovators & Transformation Professionals: For those responsible for driving organisational change. Identify where AI can add measurable value, modernising workflows, and building a culture that embraces innovation。
- Mid-Career Professionals & Career Switchers: For those looking to strengthen their professional relevance by gaining practical, applied AI skills aligned with the demands of today's evolving job market.
Trainees must meet all the requirements below in order to be eligible to apply for the programme:
- Singapore Citizen, Singapore Permanent Resident or LTVP+ holder
- At least 21 years old
- Registering as a self-sponsored participant
Overview
This programme equips you with essential generative AI skills that will transform how modern businesses operate, think, and communicate. You will develop applied skills across a range of productivity and decision-making functions such as prompt engineering, data analysis automation, and workflow optimisation. This will enable you and your teams to enhance work productivity and streamline processes across various business functions.
Learning Objectives
At the end of the 12-week programme, participants will be able to:
- Explain how AI enhances business productivity and identify associated ethical considerations.
- Apply prompt engineering techniques to solve common business tasks across different functions
- Use AI tools to identify trends and insights from complex datasets
- Use AI tools to identify bottlenecks and inefficiencies in business processes
- Use generative AI to suggest process improvements
- Apply AI tools to enhance to enhance efficiency and effectiveness in professional communication
- Analyse customer behaviour using generative AI-driven models
- Identify business tasks suitable for implementation of workflow automation
- Use no-code automation platforms such as n8n, zapier, make.com to create simple workflows connecting common business applications and lay the foundation for process innovation
- Design multi-step workflows that automate business processes to drive productivity and innovation
- Apply generative AI tools to solve real-world business problems
Topic/Structure
To achieve the (SCTP) Advanced Certificate in Generative AI for Business Growth and Innovation, participants will need to complete the following modules offered by SMU Academy:
Module 1: Foundations of AI for Business Productivity
This module establishes the groundwork for understanding how Generative AI contributes to business growth and innovation across the three core pillars i.e. data intelligence (Think), business processes (Process), and communication and collaboration (Communicate). Participants then build practical prompt engineering skills from foundational to advanced, gaining the core techniques needed to interact effectively with AI tools across a range of business functions.
Module 2: Generative AI for Data, Process and Communication
Building on Module 1, this module focuses on the applied use of Generative AI across the three pillars, including data analysis and visualisation, process optimisation, and professional communication. The module concludes with customer behaviour analysis, synthesising all three pillars and preparing participants to translate insights into strategies that improve stakeholder engagement and experience.
Module 3: Strategic Generative AI Application and Automation
The final module shifts from operational productivity to higher-order application, covering AI-powered decision-making and workflow automation, moving from simple no-code workflows through to designing and optimising multi-step automated systems. The module concludes with a capstone project in which participants apply their learning across all three pillars to solve a real-world business problem.
Assessment
As part of the requirement for SkillsFuture Singapore, there will be an assessment conducted at the end of every module. The mode of assessment, which is up to the trainer’s discretion, may be an online quiz, a presentation or based on classroom exercises.
Participants are required to attain a minimum of 75% attendance and pass the associated assessment for each of the 3 modules in order to be awarded the digital (SCTP) Advanced Certificate in Generative AI for Business Growth and Innovation issued by SMU Academy.
Fee Table
|
PARTICIPANT PROFILE |
SELF-SPONSORED |
|
Singapore Citizen < 40 years old Permanent Resident
|
$6,278.401 |
|
Singapore Citizen ≥ 40 years old4 |
$2,438.402 |
|
Singapore Citizens who qualify for AFS |
$1,478.403 |
All prices include 9% GST
1 Up to 70% course fee funding
2 Up to 90% course fee funding under SkillsFuture Mid-Career Enhanced Subsidy ("MCES")
3 Up to 95% course fee funding under Additional Funding Support ("AFS") where participants must be:
- Singapore Citizens; and
- Long-term unemployed individuals (6 months or more); or
- Individuals in need of financial assistance [ComCare Short-to-Medium Term Assistance (SMTA) recipients or Workfare Income Supplement (WIS) recipients]; or
- Persons with disabilities
4 SkillsFuture Level-Up Programme for Mid-Career Individuals (NEW)
A SkillsFuture Credit (Mid-Career) top-up of $4,000 will be provided to Singaporeans aged 40 years and above to further offset out-of-pocket course fees for this programme.
Post Secondary Education Account (PSEA)
PSEA can be utilised for subsidised programmes eligible for SkillsFuture Credit support. Click here to find out more.
Self Sponsored
SkillsFuture Credit
Singapore Citizens aged 25 and above may use their SkillsFuture Credits to pay for the course fees. The credits may be used on top of existing course fee funding.
This is only applicable to self-sponsored participants. Application to utilise SkillsFuture Credits can be submitted when making payment for the course via the SMU Academy TMS Portal, and can only be made within 60 days of course start date.
Please click here for more information on the SkillsFuture Credit. For help in submitting an SFC claim, you may wish to refer to our step-by-step guide on claiming SkillsFuture Credits (Individual).Workfare Skills Support Scheme
From 1 July 2023, the Workfare Skills Support (WSS) scheme has been enhanced. Please click here for more details.
Intake Information
This programme is conducted in person and via Asynchronous and Synchronous E-Learning.
Intake 1: [Open for Registration]
Please click here for schedule details.
| MODULES | DATES |
|---|---|
| Module 1: Foundation of AI for Business Productivity | 17 May - 6 Jun 2026 |
| Module 2: Generative AI for Data, Process and Communication | 7 Jun - 4 Jul 2026 |
| Module 3: Strategic Generative AI Applications and Automation | 5 Jul - 5 Aug 2026 |
Trainers
Additional Details
Learners enrolled in SMUA’s SkillsFuture Career Transition Programmes (SCTP) may be eligible for a flat $300 monthly SkillsFuture Mid-Career Training Allowance (Part-time Training Allowance), which helps ease the financial impact while they upgrade their skills.
For more information, please refer to the MySkillsFuture’s Mid-Career Training Allowance page.
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