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Strategic Digital Transformation in Finance Module 4: Design Thinking for Finance Professionals – The Human-Centered Approach to Innovation

  • Analytics & Tech
  • Finance & Investment
Next Intake: 23 Oct 2025 (Thu)
  • Basic
  • SkillsFuture
  • Short Courses
  • This module is part of SMU-ACCA Innovate & Ignite Series

This module is conducted online.

Next course starts on
23 Oct 2025 (Thu) See Full Schedule
Fee
SGD2,180* (as low as SGD254 after maximum funding) Learn More
Duration

2 Full Days (Weekdays)

Level
Basic

Who Should Attend

  • Directors, CFOs, Financial Controllers, accounting and finance professionals
  • Senior executives and managers who want to enhance innovation in their organisation and strengthen their ability to lead in a digital world
  • Team leaders and managers seeking to learn new problem-solving approaches to innovation and integrate creative practices into their business processes
     

PREREQUISITES

Participant should have at least:

  • a Bachelor's Degree or
  • Diploma with at least 3 years working experience

Overview

With technology disruption, traditional finance must innovate in order to stay relevant in the evolving organisational design.

Design Thinking is a human-centred approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success by creating more desirable solutions for users. Disrupted by technology and endangered by FinTech firms, corporate finance and financial services are in unprecedented need of Design Thinkers able to anticipate customer preference shifts and innovate to respond to the ever-changing industry needs.

This module will help participants to understand the importance of Design Thinking in finance, teach the frameworks, techniques and how to apply them in daily practice.

Programme Partner

Learning Objectives

  • Understand how design thinking can provide a foundation for innovation
  • Acquire user-centric mindset and fundamental creative skills to put uncover innovation opportunities 
  • Practise design thinking methods such as consumer research, prototyping, journey mapping, co-creation
  • Develop managerial action plans in embedding design thinking in the organisation
  • Gain confidence in dealing with uncertainty and developing innovation capabilities in the organisation

Participants will be able to earn 14 CPD Points awarded by the Association of Chartered Certified Accountants when they attend this module.

Assessment

As part of the requirement for SkillsFuture Singapore, there will be an assessment conducted at the end of the course. The mode of assessment, which is up to the trainer’s discretion, may be an online quiz, a presentation or based on classroom exercises.

Participants are required to attain a minimum of 75% attendance and pass the associated assessment in order to receive a digital Certificate of Completion issued by Singapore Management University.

Calculate Programme Fee

Click here for more information about SkillsFuture Credits (Not applicable for Company-sponsored participants)
For PSEA - Available only for Singapore Citizen below 31 (Not applicable for Company-sponsored participants)

Total Program Fee: SGD0.00

Fee Table

COMPANY-SPONSORED

PARTICIPANT PROFILE

SELF-SPONSORED

SME

NON-SME

Singapore Citizen < 40 years old

Permanent Resident

LTVP+

$654

(After SSG Funding 70%)

$254

(After SSG Funding 70%
+ ETSS Funding 20%)

$654

(After SSG Funding 70%)

Singapore Citizen ≥ 40 years old

$254

(After SSG Funding 70%
+ MCES Funding 20%)

$254

(After SSG Funding 70%
+ ETSS Funding 20%)

$254

(After SSG Funding 70%
+ MCES Funding 20%)

International Participant

$2,180

(No Funding)

$2,180

(No Funding)

$2,180

(No Funding)

All prices include 9% GST

Please note that the programme fees are subject to change without prior notice.

Post Secondary Education Account (PSEA)
PSEA can be utilised for subsidised programmes eligible for SkillsFuture Credit support. Click here to find out more.

Self Sponsored

SkillsFuture Credit

Singapore Citizens aged 25 and above may use their SkillsFuture Credits to pay for the course fees. The credits may be used on top of existing course fee funding.

This is only applicable to self-sponsored participants. Application to utilise SkillsFuture Credits can be submitted when making payment for the course via the SMU Academy TMS Portal, and can only be made within 60 days of course start date.

Please click here for more information on the SkillsFuture Credit. For help in submitting an SFC claim, you may wish to refer to our step-by-step guide on claiming SkillsFuture Credits (Individual).

Workfare Skills Support Scheme

From 1 July 2023, the Workfare Skills Support (WSS) scheme has been enhanced. Please click here for more details.

Company Sponsored

Enhanced Training Support for SMEs (ETSS)

  • Organisation must be registered or incorporated in Singapore
  • Employment size of not more than 200 or with annual sales turnover of not more than $100 million
  • Trainees must be hired in accordance with the Employment Act and fully sponsored by their employers for the course
  • Trainees must be Singapore Citizens or Singapore Permanent Residents
  • Trainees must not be a full-time national serviceman
  • Trainees are eligible for ETSS funding only if their company's SME status is approved prior to the course commencement date. To verify your SME's status, please click here. 

Please click here for more information on ETSS.

Absentee Payroll

Companies who sponsor their employees for the course may apply for Absentee Payroll here. For more information, please refer to:

AP Guide (Non-SME Companies)
Declaration Guide (SME Companies)

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*Online registration will close 5 calendar days before the course start date

Trainers

Jin Kang Møller
Affiliate Faculty, Executive Education Design Leadership, Design Thinking and Customer Experience
Singapore Management University
Jin Kang Møller
Affiliate Faculty, Executive Education Design Leadership, Design Thinking and Customer Experience
Singapore Management University
Jin is an award-winning customer experience strategist, designer, and management consultant with over 20 years of experience. She held design leadership positions in OCBC Bank in Singapore, Credit Suisse in Switzerland. Jin also has successfully driven customer experience design strategy for Private Banking, Wealth Management, Insurance, and pharmaceutical businesses. She was also the driving force behind FRANK by OCBC, an award-winning millennial banking concept that positioned the bank as the market leader in the segment. She defined the new digital wealth management concept (launched as OCBC OneWealth app) which drove successful digital sales and won the Gold Good Design 2017. Jin is also an Affiliate Faculty at SMU Academy and an acclaimed trainer in innovation and design leadership. She authored "The Simplicity Playbook for Innovators," a guide on creating customer-winning experiences.

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