Innovating Through Design Thinking: The Advanced Applications

Programme Code: CRS-N-0045311


This module is part of Innovating Through Design Thinking.

Next Course Starts On12 Sep 2019 (Thu) See Full Schedule
Fee SGD1712.00* (as low as SGD193.60* after maximum funding) Learn more

2 days



Learning Objectives

Participants will be able to: 

  • Reframe business problems to set the foundation for innovation
  • Acquire technical understanding of designing user experience across channels - mobile, tablets, web, etc.
  • Master the skills needed to sustain creative-thinking capabilities in your organisation
  • Learn the basics of storytelling and create a powerful narrative to successfully drive change in your organisation
  • Learn practical tools to drive inovation process and gain new perspectives in leading change initiatives



Day 1 - Foundation of Change Management & Effective Storytelling to Successfully Drive Change

  • Human-Centered Design (HCD) and your organisation
  • Designing a superior customer experience
  • Storytelling to drive innovation

Day 2 - Bringing Agility to HCD & Putting it All Together

  • Foundation to change management in innovation process
  • HCD and your business
  • HCD and your action plan 


Who Should Attend

Designed for those who have successfully completed Part 1 of the course.


Course assessment will be based on classroom exercises, case studies and project presentation. 

Fees and Funding

SINGAPORE CITIZENS BELOW 40 years old / PERMANENT RESIDENTSIndividual or Non-SME Sponsored$513.60*
Sponsored by SME1$193.60*
SINGAPORE CITIZENSAged 40 and above2$193.60*
Aged 35 and above, and earn <=$2,000 per month3$113.60*
OTHERS $1712*

* includes 7% GST

** Singapore Citizens aged 25 and above may use their SkillsFuture Credit to offset respective course fees
Up to 90% course fee funding for employees of SMEs under Enhanced Training Support for SMEs ("ETSS")
Up to 90% course fee funding under SkillsFuture Mid-Career Enhanced Subsidy ("MCES")
Up to 95% course fee funding under Workfare Training Support Scheme ("WTS")

Funding Incentives

1. SkillsFuture Series

Singapore Citizens or Singapore Permanent Residents are eligible for 70% course fee funding (excluding GST) for successful enrolment into approved courses under the Programme. This funding is applicable to both individual and company sponsored participants.

Singapore Citizens aged 40 and above will enjoy 90% course fee funding (excluding GST).

2. SkillsFuture Credit**

Singapore Citizens aged 25 and above may use their SkillsFuture Credits (up to S$500) to pay for the course fees. The credits may be used on top of existing course fee funding.

This is only applicable to self-sponsored participants. Applications via must be made within 60 days before course commencement. Please click here for the user guide on how to submit your claim.

3. Absentee Payroll

Companies who sponsor their employees for the course may apply for Absentee Payroll via the SkillsConnect system. For more information, please visit SkillsConnect.


Start Date(s)
Intake Information
intake 125 - 26 April 2018 (Completed)
intake 29 - 10 July 2018 (Completed)
INTAKE 320 - 21 September 2018 (Completed)
INTAKE 413 - 14 December 2018 (Completed)
INTAKE 527 - 28 February 2019 (Completed)
INTAKE 612 - 13 September 2019 (Open for Registration)

Speaker/Trainer Bio

Jin Kang Moller
Vice President, Group Customer Experience

An Affiliate Faculty member of the SMU Academy, Jin Moller is a design strategist and practitioner championing simplicity and beauty in financial services. She has spent over 15 years in the financial services and pharmaceutical industries, and her design methodologies have helped organisations create value for their businesses.

She is currently a VP in Group Customer Experience at OCBC Bank. She drives business success for the private banking, retail banking, wealth management and insurance businesses through fostering customer-centric design process and organisational culture. She is the driver behind the award-winning Millennials bank concept FRANK by OCBC since its inception. One of her recent work One Wealth app, a wealth management services designed to build confidence in making investment decisions, won her Gold Good Design Mark 2017.

Before joining OCBC Bank in 2010, Jin was with Credit Suisse Private Bank in Switzerland setting customer experience strategy in key markets and designed experiences across critical channels and key processes of private banking customers.

During the global financial crisis in 2008, she led a cross-divisional simplicity initiative and set a new standard of customer-centric product communications.

Jin is a top-rated keynote speaker in banking and customer experience conferences globally including TEDx. She is a publisher of Designful.Co, a design publication written for leaders in the financial services, and co- author of Beyond Startup, a best seller in entrepreneurship in South Korea. 


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